Web Survey Bibliography
Relevance & Research Questions: The paper addresses the expanding possibilities and the methodological challenges of online mobile surveys in Italy. It discusses coverage and provides a discussion on main data quality implications of unintended online mobile interviews. Two main research questions: (a) What is the level of coverage across social strata? (b) Is the public opinion industry aware of the methodological implications of unintended mobile interviews? Do they take advantage of paradata on the type of device used, in order to gain some control over this phenomenon? Do they optimize questionnaire and questions for use on mobile devices, in order to prevent drop-offs and to assure homogeneity in measurement across devices?
Methods & data: results from two related studies are presented. The first one addresses ‘structural coverage’, i.e. the diffusion of web-enabled mobile devices across the different segments of the Italian population, and its dynamics. It also compares it with coverage for other ICT-based survey modes (secondary analysis of data from a large-scale repeated survey, carried out face-to-face on a probabilistic sample).
The second study is based on an original survey of Italian market research companies and pollsters. The aim of the latter is to assess to what extent – and how - Italian industry are dealing with unintended online mobile respondents, in terms of both generalization and measurement.
Results: results from the first study show current limitations, but also the rapid expansion, in coverage for online mobile surveys. It compares it with coverage for the main alternative modes: phone and web surveys, not exempt from coverage problems.
Results of the survey on public opinion companies will be available in February 2014, as the survey field is scheduled for January 2014.
Added Value: The paper provides a contribution – limited to the Italian case – to the relatively underdeveloped methodological literature on online mobile surveys. It discusses in details coverage. It also discuss how the public opinion industry is dealing with unintended online mobile respondents in order to assure data quality.
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Web survey bibliography (305)
- Measuring Subjective Health and Life Satisfaction with U.S. Hispanics; 2017; Lee, S.; Davis, R.
- Device and Internet Use among Spanish-dominant Hispanics: Implications for Web Survey Design and Testing...; 2017; Trejo, Y. A. G.; Schoua-Glusberg, A.
- How to Design a Web Survey Using Spring Boot With MYSQL: a Romanien Network Case Study; 2017; Bucea-Manea-Tonis, Ro.; Bucea-Manea-Tonis, Ra.
- Analyzing Survey Characteristics, Participation, and Evaluation Across 186 Surveys in an Online Opt-...; 2017; Revilla, M.
- Data chunking for mobile web: effects on data quality; 2017; Lugtig, P. J.; Toepoel, V.
- Mobile-only web survey respondents; 2016; Lugtig, P. J.; Toepoel, V.; Amin, A.
- Development and Pilot Test of a Mobile Application for Field Data Collection; 2016; Chiappetta, L.; Kerr, M. M.
- Are Initial Respondents Different from the Nonresponse Follow-Up Cases? A Study of Probability-Based...; 2016; Zeng, W.; Dennis, J. M.
- A Feasibility Study of Recruiting and Maintaining a Web Panel of People with Disabilities; 2016; Chandler, J.
- Why Do Web Surveys Take Longer on Smartphones?; 2016; Couper, M. P.; J. J.Peterson, G. J.
- Web surveys for offline rural communities ; 2016; Gichohi, B. W.
- Pre-Survey Text Messages (SMS) Improve Participation Rate in an Australian Mobile Telephone Survey:...; 2016; Dal Grande, E.; Chittleborough, C. R.; Campostrini, S.; Dollard, M.; Taylor, A. W.
- Short and Sweet? Length and Informative Content of Open-Ended Responses Using SMS as a Research Mode; 2016; Walsh, E.; Brinker, J. K.
- Collecting Data from mHealth Users via SMS Surveys: A Case Study in Kenya; 2016; Johnson, D.
- Online Surveys are Mixed-Device Surveys. Issues Associated with the Use of Different (Mobile) Devices...; 2016; Toepoel, V.; Lugtig, P. J.
- Using Mobile Phones for High-Frequency Data Collection; 2015; Azevedo, J. P.; Ballivian, A.; Durbin, W.
- Who Are the Internet Users, Mobile Internet Users, and Mobile-Mostly Internet Users?: Demographic Differences...; 2015; Antoun, C.
- Mobile Research Methods: Opportunities and challenges of mobile research methodologies. ; 2015; Toninelli, D. (Ed.); Pinter, R.; de Pedraza, P.
- Web Surveys Optimized for Smartphones: Are there Differences Between Computer and Smartphone Users?; 2015; Andreadis, I.
- Usability of the ACS Internet Instrument on Mobile Devices; 2015; Horwitz, R.
- GreenBook Research Industry Trends Report; 2015; Murphy, L. (Ed.)
- Emerging Technologies: The Rise of Mobile Devices: From Smartphones to Smart Surveys; 2015; Buskirk, T. D.
- PayPal? An Incentive to Check-out?; 2015; Franklin, J.; Rasmussen, C.; Pruitt, J.; Waller, D.
- Designing Bonsai Surveys: The small but perfectly formed survey experience to meet the needs of the...; 2015; Puleston, J.
- Open narrative questions in PC and smartphones: is the device playing a role?; 2015; Revilla, M.; Ochoa, C.
- Recruiting Respondents for a Mobile Phone Panel: The Impact of Recruitment Question Wording on Cooperation...; 2015; Busse, B.; Fuchs, M.
- Internet Research in Psychology; 2015; Gosling, S. D., Mason, W.
- Are Tailored Outreach Efforts Too Costly? An Assessment of a Responsive Design Approach to Control Costs...; 2015; Epps, S. R.; Getman, D. P.; Hall, L. M.; Hunter, J. A.
- Evaluating Visual Design Elements for Data Collection and Panelist Engagement; 2015; Christian, L. M.; Harm, D.; Langer Tesfaye, C.; Wells, T.
- Does the use of mobile devices (tablets and smartphones) affect survey quality and choice behaviour...; 2015; Liebe, U., Glenk, K., Oehlmann, M., Meyerhoff, J.
- When it comes to mobile respondent experience and data quality, survey design matters; 2014; Mitchell, N.
- The Changing Landscape of Technology and its Effect on Online Survey Data Collection; 2014; Mitchell, N.
- The need of and the demand for completing surveys on mobile devices; 2014; Toninelli, D., Revilla, M., Ochoa, C.
- Survey participation via mobile devices in a probability-based online-panel: Prevalence, determinants...; 2014; Poggio, T., Bosnjak, M., Weyandt, K.
- Keeping Surveys Valid, Reliable, and Useful: A Tutorial; 2014; Greenberg, M. R., Weiner, M. D.
- Improving Response Rates and Questionnaire Design for Mobile Web Surveys; 2014; de Bruijne, M., Wijnant, A.
- Does Survey Mode Still Matter? Findings from a 2010 Multi-Mode Comparison; 2014; Ansolabehere, S., Schaffner, B. F.
- Nonresponse and Mode Effects in Self- and Interviewer-Administered Surveys; 2014; Atkeson, L. R.; Adams, A. N.; Alvarez, M. R.
- Do Web surveys facilitate reporting less favourable opinions about law enforcement?; 2014; Boivin, R., Cordeau, G.
- Question Grouping and Matrices in Web Surveys: Using Response and Auxiliary Data to Examine Question...; 2014; Bilgen, I., Stern, M. J.
- The Grouping of Items in Mobile Web Surveys; 2014; Mavletova, A. M., Couper, M. P.
- Moving answers with the GyroScale: Using the mobile device’s gyroscope for market research purposes...; 2014; Luetters, H., Kraus, M., Westphal, D.
- Students First Choice – the influence of mobile mode on results; 2014; Maxl, E.
- Device Effects: How different screen sizes affect answer quality in online questionnaires; 2014; Fischer, B., Bernet, F.
- Moving towards mobile ready web panels; 2014; Wijnant, A., de Bruijne, M.
- Online mobile surveys in Italy: coverage and other methodological challenges; 2014; Poggio, T.
- Comparison of Three Modes for a Crime Victimization Survey; 2013; Laaksonen, S., Heiskanen, M.
- Understanding Society Innovation Panel Wave 5: results from methodological experiments; 2013; Auspurg, K., Burton, J., Cullinane, C., Delavande, A., Fumagalli, L., Iacovou, M., Jaeckle, A., Kaminska...
- A Comparison of Results from a Spanish and English Mail Survey: Effects of Instruction Placement on...; 2013; Wang, K., Sha, M.
- Intra-individual variation of extreme response style in mixed-mode panel studies; 2013; Aichholzer, J.